Westfield Franklin Park Launches New Program for Families

Posted Jun 25th, 2009 by Priscilla Visintine  Category: Community Interest, Toledo.com


Toledo, OH — (June 25, 2009) — Westfield Franklin Park is delighted to announce the launch of WFamily, a new family program offering moms and dads exclusive membership that treats them to special shopping discounts, activities and amenities designed to celebrate and entertain the entire family. Membership is free. One of the key highlights of the Family program is “Westfield Wednesdays” when all WFamily members receive exclusive savings each week just by showing their WFamily card to participating retailers. In addition, members will receive invitations to special events and activities, a free newsletter, a dedicated website with family specific content and much more.

To celebrate the debut of WFamily, Westfield Franklin Park has planned a weekend full of fun activities and events beginning on Friday, June 26 through Sunday, June 28. Below is a glimpse of all of the family fun, sampling and more in store all weekend long.

Friday, June 26, 2009
Toledo Zoo – 12pm-2pm – in front of Gap
Visit with the Toledo Zoo mascot, learn about bio- facts (touchable hides) and find out about the new Nature’s Neighborhood exhibit.

Saturday, June 27
Art on the Line – 10am to 6pm
The Toledo Museum of Art invites the community to help create outdoor ‘galleries.’ Community members can contribute paintings on fabric panels made from recycled plastic bottles

Borders Summer Reading Challenge Super Saturday Smack Down
11am – Story time
2-3pm Reading Challenge Time
Join the party featuring an art project for all ages, story time for ages up to 7, a trivia tournament for ages 8-12 with prizes and awards for all summer readers.

Dick’s Sporting Goods Fashion Show – 12pm and 5pm
John Casablancas models will showcase the latest in apparel from Reebok, Nike, Adidas, The North Face and Under Armor. Listen to the tunes of DJ Tommy J and stop by for your chance to win a Dick’s Sporting Goods gift card.

Williams-Sonoma – tastes of summer 11am-4pm
Enjoy a BBQ sauce tasting bar, summer drink samples, potato salad, coleslaw, and bbq baked bean samples, rub samples served with grilled vegetables and dip. Ice cream samples every 2 hours.

During the celebration, special greeters will be on hand to answer questions and sign up new members for WFamily.

Additionally, Westfield has partnered with the Scholastic Summer Challenge™, a global summer literacy campaign motivating kids to read “4 or more” books through the summer, when school is out. All summer long, kids ages 8 and up can take the Summer Challenge to record their minutes spent reading, earn points for their team, play games and chat about books. To further encourage reading, the first 500 families to join the WFamily program during the launch weekend will receive a free gift that includes an age-appropriate Scholastic book, a fun bookmark and summer reading list.

One of the key benefits for WFamily members is the savings available through exclusive offers, every Wednesday as of July 1, from participating retailers. Here is just a sampling of current offers from stores at Westfield Franklin Park.

Build-A-Bear Workshop – $5 off
Build-A-Bear Workshop where kids can ‘create their own’ stuffed animal!

Gap / Kids / Baby / Body – 25% off a single item
America’s favorite store for wardrobe essentials.

Lids – 20% off a regularly priced hat
Offering a full variety of team hats.

“Westfield is committed to providing our shoppers the best experiences in our malls and WFamily is our latest program to ensure we do just that. With membership benefits, savings and special activities, families will find more reasons to visit Westfield,” Sara Young, Westfield Franklin Park marketing director. “And with all of the other amenities we offer families at Westfield Franklin Park, there isn’t a better place to save money, have fun and spend the day together.”

WFamily and Westfield Wednesday’s is an extension of a comprehensive menu of amenities and services in place for families at Westfield (center). These special perks include: preferred expectant mom parking; children’s play spaces, where youngsters can interact and stretch their minds as well as their bodies while parents relax; special family dining areas in Food Courts; and Family Lounges, designed especially for parents with infants and toddlers in tow, featuring private nursing rooms, changing stations, a microwave and bottle warmer, family videos, comfortable seating, and a private restroom with adult- and child-sized fixtures. (Amenities may vary per center.)

WFamily is easy and convenient to join. Simply stop by Westfield Franklin Park to complete an application and you’ll get your free membership card on the spot. For more information call 419-473-3317 or visit www.westfield.com/franklinpark.

Westfield Franklin Park has more than 156 stores and is conveniently located on the corner of Monroe and Talmadge; and it is easily accessible from Interstate I-475 for Ohio and Michigan shoppers.

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Priscilla Visintine - Westfield Franklin Park | Toledo, OH

pvisintine@cardengroup.net | www.westfield.com/franklinpark | 314-821-8232 No Comments »

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