Marketing Coach Offers Referral Marketing Webinar

Posted Jun 23rd, 2010 by Patrick Giammarco  Category: Business, Toledo.com


Word- of-mouth referrals are what drives business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.

Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can’t help recommending products and services to their friends—it’s an instinct wired deep in the brain. And smart businesses can tap into that hardwired desire.

Are referrals and word-of-mouth important to your business? Do you know your referability score? How referable are you, really?

Join small business marketing coach, Patrick Giammarco, Wednesday, June 30 at 3 pm EDT for a 60-minute Webinar on how to make your business more refer-worthy.

“Just asking for referrals isn’t enough. You need to have a systematic approach to generating word of mouth and qualified leads for your business,” says Giammarco.

You’ll learn:
* The five realities of referrals
* The 4Cs of this new marketing world we’re living in
* All the components you need to build your own referral system

For additional information or to register, visit:

PLEASE NOTE: Only 15 seats are available. Register by 5 p.m. EDT on Monday, June 28.

At the end of the session, Patrick will give away a copy of John Jantsch’s new book The Referral

About PWG Marketing
PWG Marketing is a small business marketing firm bringing focus, control, clarity and confidence back to small business marketing by installing the Duct Tape Marketing System. Based in Perrysburg, OH, PWG small business marketing can be found at

About Duct Tape Marketing
Duct Tape Marketing is a small business marketing system created by award-winning small business marketing expert and author John Jantsch. Visit the Duct Tape Marketing Blog, a Forbes favorite for small business, at http://www.ducttapemarketing.com.

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Patrick Giammarco - PWG Marketing | 27100 Oakmead Dr., PMB 217 | Perrysburg, OH 43551

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