February

26

Marketing Consultant Patrick Giammarco Offers Free Webinar

Posted Feb 26th, 2011 by Patrick Giammarco  Category: Business

 

TOLEDO, OH – February 26, 2010 – Patrick Giammarco, owner of PWG Small Business Marketing and northwest Ohio’s only Authorized Duct Tape Marketing Coach, offers a complimentary, 60-minute Webinar titled “Winning the Local Search Game – A 5-step process for dominating your local search landscape”.

Increasingly, the search engines are creating ways for local shoppers to more easily find businesses in their towns and communities and you need to know how to take advantage of these new tools and tactics.

If surfers and mobile phone shoppers can’t find your business in local search, you don’t exist to them – don’t get left out.

When: Wednesday, March 23
Time: 1:30-2:30pm EDT
Where: Online – GoToMeeting details will be emailed to registrants 3/21
Register: http://conta.cc/eK8ims

“I’ve been blogging and talking about local search for two years and still believe it to be one of the most important and practical online strategies for small businesses, comments Patrick Giammarco. I stand behind that statement and find myself continually surprised that more small businesses haven’t embraced local search as an affordable and effective marketing activity. “

The numbers don’t lie…

• 10+ billion (that’s “billion” with a “b”) monthly unique searches, just in the U.S.
• 40% of searches have local intent
• 5% of searches use the city and/or state name
• 2% of searches include terms like “neighborhoods”
• 0.5% of searches include zip codes
• 43% of people online are looking for something to buy locally
• 54% of internet users have thrown away the phone book

In this complimentary, 60-minute Webinar you’ll learn:

• How to make your web pages local friendly
• How to build your local search profiles
• How to get proactive in the review game
• How to get listed, cited and mentioned
• How to spread the local social love

Getting found locally doesn’t happen automatically. Small businesses will need to invest some time into submitting their information to search directories. I’ve provided a list of some the more popular sites, but, in reality, if you concentrate on the first four, you’ll be in great shape.

If your small business depends on customers from your city or neighborhood, you have to get found online locally. Advertising in the printed version of the Yellow Pages, is not enough in this Web 2.0 world.

For more information or to register for this free, 60-minute Webinar, visit http://conta.cc/eK8ims, call 419.329.4256 or email patrick@pwgmarketing.com.

About PWG Marketing

PWG Marketing is a Perrysburg, Ohio-based small business marketing firm that coaches companies to simplify marketing, generate more leads and convert a higher percentage of them into paying customers. PWG Small Business Marketing helps companies identify ideal clients, find and communicate a core difference, create marketing materials that educate, get found more easily online and create and live by a marketing calendar. Visit the PWG Marketing small business blog.

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Patrick Giammarco - PWG Marketing | 27100 Oakmead Dr., PMG 217 | Perrysburg, OH 43551

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