Complimentary Small Business Local Search Webinar

Posted: Sunday, March 13, 2011 by: Patrick Giammarco | Category: Business


Patrick Giammarco, marketing consultant and owner of PWG Small Business Marketing, offers a complimentary, 60-minute Webinar titled Winning the Local Search Game – A 5-step process for dominating your local search landscape.

Increasingly, search engines are creating ways for local shoppers to more easily find businesses in their towns and communities and you need to know how to take advantage of these new tools and tactics.

“I’ve been blogging and talking about local search for two years and believe it to be one of the most important and practical online strategies for small businesses”, comments Patrick Giammarco. “However, I still find myself continually surprised that more small businesses haven’t embraced local search as an affordable and effective marketing activity.”

When: Wednesday, March 23
Time: 1:30-2:30pm EDT
Where: Online – GoToMeeting details will be emailed to registrants Monday, March 21
Register: http://conta.cc/eK8ims

The numbers don’t lie…

• 10+ billion (that’s “billion” with a “b”) monthly unique searches, just in the U.S.
• 40% of searches have local intent
• 5% of searches use the city and/or state name
• 2% of searches include terms like “neighborhoods”
• 0.5% of searches include zip codes
• 43% of people online are looking for something to buy locally
• 54% of internet users have thrown away the phone book

In this complimentary, 60-minute Webinar you’ll learn:

• How to make your web pages local friendly
• How to build your local search profiles
• How to get proactive in the review game
• How to get listed, cited and mentioned
• How to spread the local social love

Getting found locally doesn’t happen automatically. Small businesses will need to invest some time into submitting their information to search directories. I’ll provide a list of some the more popular sites, but, in reality, if you concentrate on the big four, you’ll be in great shape.

If your small business depends on customers from your city or neighborhood, you have to get found online locally. Advertising in the printed version of the Yellow Pages, is not enough in this Web 2.0 world.

For more information or to register for this free, 60-minute Webinar, visit http://conta.cc/eK8ims, call 419.329.4256 or email [email protected].


Press Release Contact Name: Patrick Giammarco
Press Release Contact Email: [email protected]
Press Release Contact Phone: 419.329.4256
Organization Name: PWG Marketing
Website or Link: www.pwgmarketing.com
Organization Address: 27100 Oakmead Dr., PMG 217, Perrysburg, OH, 43551