The Art of Storytelling
The Art of Storytelling: Crafting Compelling Content Across Media
TOLEDO, OH, Nov. 15, 2016 – Join the Public Relations Society of America Northwest Ohio Chapter for a half-day professional development seminar.
Featuring speakers with expertise spanning public relations, content marketing, visual design, news reporting and more, this seminar is designed to provide a look at various aspects of storytelling and how public relations professionals can use different outlets and methods of storytelling to generate quality and compelling content, exposure and promotion for their clients.
Blurred Lines: Navigating the lines between paid promotional storytelling and organic storytelling on social media
Kevin Cesarz with Thread Marketing Group
Effective Visual Storytelling
Bill Sattler and Molly Luetke with Madhouse Creative
Anatomy of an Effective Story
Christina Williams with 13abc
The Rise of Audio Storytelling
Daniel Woodcock with Toledo Matters Podcast
Panel Q&A session with all speakers
The morning will include a hot breakfast from Pam’s Corner and opportunities to network and build relationships with other public relations, media and advertising professionals in Northwest Ohio.
Please RSVP to [email protected]
Event details:
o Day: Friday, November 18
o Time: 7:30 am - Noon
o Location: Toledo Lucas County Public Library Main Library, 325 Michigan St., Toledo, OH 43604
o Cost: $30 for PRSA members, $40 for guests, $20 for students
o Pay by check, cash or credit card
o Visit our website at www.nwohioprsa.org.
About the Public Relations Society of America
PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and ethical conduct; and advocates for the business value of public relations and greater diversity among public relations professionals. Based in New York, PRSA comprises 112 local Chapters; 14 Professional Interest Sections that focus on specific industries and practice areas; and the Public Relations Student Society of America (PRSSA), which is active at more than 340 colleges and universities.
Press Release Contact Name: Clare Spafford
Press Release Contact Email: [email protected]
Organization Name: Public Relations Society of Amercia
Website or Link: www.nwohioprsa.org
Organization Address: Toledo, OH

